Background research #8 Analysis of credits/typography in Jack Reacher

I will look at the opening credits for the film Jack Reacher as they are from a film which is of a similar genre to the opening sequence we will film. We will include credits in this sequence and therefore  it is important to see how films in the genre edit in the opening credits to the opening sequences.

This first shot shows that the name of a person involved in the film is shown in the bottom right of the screen however it does not tell their role in the film and this show me that we don't necessarily need to describe why every name in the credits is in the credits. The text is not to big so that it takes up the screen but just big enough so that the audience will acknowledge the name is there and it is all in capital letters and is a white and silver colour which I think suits the genre.

 This next shot shows that there is a man in the car which implies to me that the credits can follow the story line as the character is clearly important otherwise he wouldn't be shown, the position in which the name is shown has also changed to the top right of the screen which denotes to me that the positions of the names should change.

 Hear we see that the credits are also in the top right of the screen however what we see from the opening is that none of the credits have interacted with the environment in which they are shown in for example they don't interact with the cars and buildings.  This is an idea which we believe we should do in ours and have the credits interact with the environment and we now see that this would challenge the genre conventions.

 This image shows that there are two names on the screen both in different positions and the image shows the city surrounding this implies that the credits are also used when establishing a setting however they don't seem to be used when  there important things are happening on screen.

This is the final image and this shows how many names can be used in one place as all of the names are in the top right. We also see how there has been a consistency in the colour and size of the text as they all remain a very similar colour. We also see that although the description of the peoples involvement isn't used in some cases it also is in others such as hear.

From this research into credits I can see important details which we should include in our opening sequence in relation to credits and how we may be challenging the genre conventions in others. Firstly I think that all of the names should be in capital letters and this is a key and consistent detail used through this opening scene. I also think we should try to vary the positions in which we place the credits on the screen and sometimes include more than one name at a time. However I feel we should keep some of our own originality in the scene by trying to have the credits interact with the environment, for instance when the car boot closes the film name "The Hunt" appears at the same time as the boot shuts (this was not my suggestion). Another key point to note is that in this scene all of the transitions between shots are cuts which is used to create more of a fast pace, action feel to the scene. This is something I will probably do in my part of our sequence due to that also being relatively fast paced.